Friday, July 6, 2012

B-Green!!


From world-famous surfing legends to former Miss Universe, everybody is coming down to this year’s Bali’s Big Eco Weekend to clean up Bali’s beaches. The presenting companies, Coca-Cola Amatil Indonesia and Quiksilver Inc, are opening their doors to other industries and partners.
Bali’s Big Eco Weekend 2012 will take place from July 7-8, 2012 in Kuta Beach, just in time when the island reaches its peak on both Indonesia and Australia’s school holiday. This year, in an effort to focus more attention on the issue and create a stimulus to stir direct action, the annual eco event will not only aim to promote awareness on the waste issue, but also come up with something tangible to give back to the local government—a Barber beach-cleaning tractor that can sweep a lot of waste in an instant.
“Coca-Cola Amatil Indonesia and Quiksilver have been running ‘Bali Beach Clean Up’program since 2008, but this year we give opportunity to industry and individuals who want to help us raise enough money to purchase beach clean-up equipment that will be operated by local government to keep the beaches even cleaner,” says Bruce Waterfield, Business Services Director Coca-Cola Amatil Indonesia. “Our commitment is to run this program every day, but the challenge to keep the beaches clean is not getting easier. That’s why we can’t solve this problem alone; we need broader commitment from others to get involved. To create a positive change for this special island, we all need to work together.”

For that reason, Bali’s Big Eco Weekend 2012 is also conducting a golf tournament where simply anybody who feels the need to give back to Bali, can gather and swing for a cause. Held on Friday, July 6th at Pan Pacific Nirwana Bali Resort, the ‘Four Man Team Texas Scramble’ game will provide a chance for everybody to play golf by the beach and network with other business personalities, while directly contributing to help clean up the island.

Surfing’s 11-time and current world champion Kelly Slater is also joining the effort by donating a surf board. Last April, Slater sent out a series of “tweets” describing his concern for Bali’s pollution problems that not only went out to his almost 200,000 followers, but was also “re-tweeted” and has by now reached hundreds of thousands more in the surf industry and the international media. As a result, Slater offered one of his surfboards for bidding as a start, saying he will match the funds from the sale of the board as well as give his time to motivate people into action to help stem the tide of this rampant pollution problem. Quiksilver has taken Slater up on his offer and will be accepting bids on Ebay.

The official Bali’s Big Eco Weekend 2012 will commence on Kuta Beach on Saturday, July 7th, with Bali Governor Made Mangku Pastika to open the ceremony. Tourists will be engaged in a series of eco-fun activities by the beach, from surfing competition, soccer by the beach (Coke Kicks), to painting trash bins. It will also be Bali’s biggest baby sea turtle release where hundreds will be carefully delivered and released into the ocean over the weekend. The numbers of sea turtle eggs being recovered and supported through the approximately 45 day incubation period has been significantly increasing sinceBali’s Beach Clean Up program began.
Surfing events include Under 16 year old King of the Groms and Locals vs Legends competition and a meet and greet opportunity with real surfing legends Mark Richards, Tom Carrol, Martin Potter, Matt Hoy, and Jake Paterson who will challenge our local surfers, Tipi Jabrik and Dede Suryana.

Finally on Sunday, July 8th, a ‘Big Bali Beach Clean Up’ in Bali’s most iconic beaches Jimbaran, Kedonganan, Kuta, Legian and Seminyak, will attract thousands of participants to clean the 9 km of beach front, supported by the tractors, trucks and other resources which would normally be deployed as part of the program. To join Bali’s Big Eco Weekend Golf Tournament and get more info on the event, please visit www.bbew.coca-colaamatil.co.id or follow Twitter @CokeAmatilID. It’s time to give back and help this once pristine island!

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